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Sell Diamond

Why are we one of the best places to sell diamonds in San Diego?
William & sons Fine Jewellers

At William & Sons Fine Jewelers we are very proud to be one of the few establishments in San Diego County to have a on-site Certified Gemologist Appraisers to evaluate and assess your piece. We have over 30 years of combined experience in the fast growing diamond market. We guarantee some of the best offers for your diamond ring and make same-day cash offers. Our expert Certified Gemologist Appraisers will evaluate and assess your diamond ring in your presence without ever the need of your valuable going out of your sight. We are San Diego County’s most trusted and prominent buyer of diamond ring and diamond jewelry.

Schedule an Appointment

Schedule an appointment & our expert Certified Gemologist Appraisers will look at and evaluate your engagement ring in your presence.

Inspect & Evaluate

Our Professional Gemologists will grade your diamond.  You will be informed as to its quality, and we will make you a competitive offer to purchase.  We never pressure our customers, and should you refuse the offer, we will gladly return your diamond to you without question.

Offer & Payment

After our Certified Gemologist Appraisers have thoroughly evaluated your diamond ring, we will present you with a cash offer based on current market conditions. If you accept the offer, we will provide you with immediate payment.

SOURCING

A search for hidden wonder

Imagined and hand crafted by using the finest of gemstones. Personally selecting every stone and – uniquely among diamond houses – presiding over every step of its journey. No stage is bypassed. No shortcuts are taken. Only perfection matters.

CUTTING & POLISHING

An obsession with perfection

Imagined and hand crafted by using the finest of gemstones. Personally selecting every stone and – uniquely among diamond houses – presiding over every step of its journey. No stage is bypassed. No shortcuts are taken. Only perfection matters.

DESIGN

A vision of timeless beauty

Imagined and hand crafted by using the finest of gemstones. Personally selecting every stone and – uniquely among diamond houses – presiding over every step of its journey. No stage is bypassed. No shortcuts are taken. Only perfection matters.

VISIT Our STORE

Make an Appointment

Schedule a visit for a more personable shopping experience.

OUR GUIDES

Diamond Essentials

Learn more about the 4C's and selecting your perfect diamond shape.

Discover